Amazing Mid-Century Shop Windows
Since 1945, Graphis magazine has covered the evolution of the art, advertising, and design world, from Picasso to Swiss typography. I am the lucky owner of some vintage issues from the mid-50s that never became outdated.
The 1950s marked a dramatic shift in the way people shopped and the ways in which retail businesses presented themselves. Have a look at these shop windows. You could easily expect to see them in your favorite high-fashion or department store window today. Enjoy these amazing samples of branding by creativity that are still good for inspiration nowadays, when retail is reinventing itself by combining in-store and digital experiences.
Top picture. Design Philip Clavadetscher for Bullock’s Westwood, Los Angeles.